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Streaming media is streaming
video with sound. With streaming video or streaming
media, a Web user does not have to wait to download
a large file before seeing the video or hearing the
sound. Instead, the media is sent in a continuous
stream and is played as it arrives.
A Streaming media server is
required to allow the viewer to watch streaming
video as it is being transmitted to their computer.
Without a Streaming media server, and more
importantly proper encoding of the media, video will
not stream. The video will download entirely
to the viewers computer before a single frame
is ever viewed. That might be ok if you have a
small 30 second file and your prospect
or customer is on a internet connection above 500k.
About 50% of internet
users, especially in rural areas, are still on
dialup. The connectivity of a dialup
connection relies heavily on the line quality of 50+
year old telephone lines. Lines above ground
are even worse because birds, squirrels & other
animals eat & peck holes in the insulation.
Another is weather exposure to extreme heat & cold,
thinning the insulation surrounding the lines to
spotty exposures as well. These raw wire
exposures allow moisture into the lines and that's
one reason sometimes you hear clicking noise and
buzzing sounds on the phone. All of this
effects connectivity. The more interference
the slower the connection and most dialup users
access between 20k & 40k. Delivery to a dialup
user requires a light weight file that will stream
through the bottle-neck without getting stuck in
traffic.
HighSpeed users suffer
similar problems if the
cable or DSL line is above ground. Even worse,
most HighSpeed internet users are on a shared line.
A shared line is like a five lane highway. At
3AM in the morning you can go really fast, but
during the 5PM rush hour, there are so many users,
everything slows down to a crawl, accept for the guy
on the light weight bicycle. He can slip right
by the heavy traffic and be on his way. The
same philosophy is true with media. The bigger
the file and the packets in the file the slower it
goes, especially in heavy traffic unless in encoded
& streamed on a streaming server.
FirstStreamMedia knows this, encodes and delivers
your media according to the users connection speed.
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